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Commerce Media Blog

Insights and analysis to help you navigate the evolving world of retail media and commerce advertising.

The State of Commerce Media in 2024

1/15/2024

An in-depth look at how retail media networks are evolving and what brands need to know to stay competitive in the commerce media landscape. The industry has seen unprecedented growth with new players entering the market and existing platforms expanding their capabilities...

Amazon DSP vs. Walmart Connect: A Detailed Comparison

1/10/2024

Breaking down the key differences between two of the largest retail media networks to help you make informed advertising decisions. Both platforms offer unique advantages and understanding their strengths is crucial for campaign success...

Getting Started with Retail Media: A Beginner's Guide

1/5/2024

New to retail media? This comprehensive guide covers everything you need to know to launch your first campaigns successfully. From understanding the ecosystem to setting up your first campaign, we'll walk you through the process...