Nectar360

Nectar360 operates Sainsbury's retail media services, utilizing Nectar loyalty insights to connect brands with millions of engaged shoppers. The platform leverages one of the UK's largest coalition loyalty programs.

Audience & Reach

Nectar360 provides access to 18+ million Nectar cardholders across Sainsbury's, Argos, and partner brands. The audience includes mainstream UK households with detailed purchase behavior data across multiple retail categories.

Platform Capabilities

The platform offers digital advertising on Sainsbury's and Argos websites, email marketing, and in-store promotions. Self-service tools enable brands to create targeted campaigns based on customer segments and shopping patterns.

Technology & Integration

Nectar360 integrates loyalty data across multiple retail partners for comprehensive customer insights. The platform supports programmatic activation and connects with major media buying platforms.

Measurement & Analytics

Closed-loop reporting tracks campaign performance from exposure to purchase. The platform provides incremental sales measurement, customer acquisition analysis, and cross-retailer shopping insights.